Fashion designers tend to gravitate towards the fashion centers of their country, and often overseas, for many reasons, and over the years certain cities have become well known for being the places to be to see the latest fashion trends coming out of the best fashion houses. The following are some of the fashion centers (in no particular order) that are noteworthy:
Melbourne, Australia – Melbourne has its own group of designers that strongly influence fashion trends both in Australia and New Zealand, but also are open to international designers apparel. On the flipside Melbourne-born Aesop label is still doing extremely well in the worldwide market, dominating the up market skincare and grooming products niche. This is a city for fashionistas to keep an eye on, with exciting things expected ahead.
New York, New York, U.S.A.
New York has been seen as one of the world’s major fashion centers for many years and is unlikely to lose that image any time soon. The city is a huge cultural center and designers and others in the fashion industry all turn their eyes to New York when wanting to know what is ‘happening’ today. With a huge number of top designers all operating out of New York, plus a slew of fashion schools with excellent reputations, it is no wonder that the biannual New York Fashion Week attracts thousands of fashion industry personnel from around the world.
Los Angeles, California
While many non-fashionistas think of Hollywood and film making when the city of Los Angeles is mentioned, it is in fact very much a fashion center. Naturally glamour is a large part of the L.A. fashion world, but there are as many different styles of fashion to be seen there as there are film studios. L.A. Fashion Week is hosted twice yearly and many international designers travel to have their latest design offerings get viewed by as many as 20,000 guests. Many fashion schools are based in L.A., making it an important place for those wanting to learn everything about the industry and for those who influence trends. The hugely popular Juicy Couture brand’s co-founder Pamela Skaist-Levy is based out of Los Angeles.
Throughout the decades Milan has been one of the greatest art and fashion cities worldwide and still remains so. Huge designer legends such as Versace, Gucci, Fendi, Armani and Prada all launched from there and are still as popular today as they were when they began dominating fashion show runways in their early days. Milan is a city full of excitement and creativity, and the boutique shopping is sure to satisfy even the most die-hard shopper. Milan is synonymous with luxury brands. Milan Fashion Week is one of the biggest fashion shows in the world, drawing only the most elite fashion industry people.
Just as Paris, France does, London stages a Fashion Week twice a year that draws in designers and those interested in the fashion world from around the globe. Big names such as Jimmy Choo, Stella McCartney, and Vivienne Westwood all operate out of England and are known worldwide. For shoppers London is one of the best places to go to get some serious retail therapy at the many boho boutiques, flagship shops, and the high-street stores that are in plentiful supply. If designer labels are sought Bond Street will provide everything needed.